The Pink Ribbon is an international symbol of cancerawareness. Cancerfonden in Sweden has a campaign about breast cancer named RosaBandet, which translates to the Pink Ribbon. Cancerfonden or the Swedish CancerSociety's goal with the Rosa Bandet campaign is to fight breast cancer byfunding cancer research, disseminating knowledge about the disease, and drivingpublic opinion. The images I have photographed are part of the campaign "Swishaför mamma" or "Swish for mother," which is aimed to raise moneythrough Swish, a mobile payment system in Sweden.
More images of people can be found at my site: https://www.photographer-erikhagman.com